Designer’s Apple product ideas could look just a little ‘too real’ – Uplaza

From the “he must be doing something right” division: An Apple lawyer despatched a observe and referred to as designer Antonio De Rosa this week, asking him to regulate a few of his design ideas for attainable new Apple merchandise as a result of they appear “too real,” in accordance with De Rosa, CEO of ADR Studio.

“I received a call from an Apple attorney asking me to adjust some of my concepts because they were considered too realistic,” De Rosa wrote Wednesday on X.

Apple tries to regulate designer’s product ideas as a result of they appear ‘too real’

Cult of Mac has written loads about De Rosa and his ADR Studio — see the record of articles beneath — as a result of his design ideas for attainable Apple merchandise are so well-executed and compelling. We even profiled the person and his pc gear in an interview we ran as a Setups submit. However we suppose there’s no increased reward for his ideas than Apple’s authorized division getting in his face, proper?

“You know you’re on the right path when a legal team comes after you for being ‘too real’ haha,” quipped a commenter on the X submit, beneath.

Apple contacting an idea designer on this manner appears uncommon, and even perhaps unprecedented. Cupertino has gone after product leakers, in fact. It shut down rumors website Suppose Secret in 2007, for instance. But it surely doesn’t normally go after  idea designers. It’s laborious to say what authorized foundation it might have with out additional info. Apple may very well be motivated to do one thing like this if it thinks the designer is getting inside info, like some leakers do, or possibly it simply thinks De Rosa’s extremely reasonable renders may confuse the general public, because the lawyer’s observe, beneath, suggests.

The decision from the lawyer De Rosa talked about adopted up on the lawyer’s observe beneath. It expresses concern a few of De Rosa’s ideas may confuse shoppers:

Apple appreciates your creativity and enthusiasm for the corporate, and doesn’t usually object to your web site or designs, however there are specific pages/designs that Apple worries could look too actual, and may very well create client confusion. Slightly than request that you just take them down completely or make some form of blanket adjustments, we’d quite speak via the nuances of the problem and ideally discover a cheap answer that works for everybody.

Cult of Mac reached out to De Rosa to verify the Apple lawyer’s contact with him (and hoping to seek out out which ideas bothered the iPhone big and the way De Rosa is addressing that), however to date he has not replied. We’ll replace this submit if he does.

Learn extra on Cult of Mac about Antonio De Rosa and his ideas: