September 22, 2014: Apple notches a brand new gross sales report with the iPhone 6 and iPhone 6 Plus launch, promoting an astonishing 10 million models within the first weekend the handsets go on sale.
The eagerly anticipated smartphones carry a redesigned type issue that can persist for years. The obvious change? Bigger 4.7-inch and 5.5-inch shows constructed to lure phablet followers. The iPhone 6 and 6 Plus additionally boast an A8 chip, improved iSight and FaceTime cameras, and — considerably — Apple Pay for safe cell funds.
“Sales for iPhone 6 and iPhone 6 Plus exceeded our expectations for the launch weekend, and we couldn’t be happier,” Apple CEO Tim Cook dinner says in a press launch. “We would like to thank all of our customers for making this our best launch ever, shattering all previous sell-through records by a large margin.”
iPhone 6 launch units report regardless of challenges
Though Apple toppled the iPhone 6 gross sales report only a yr later with the iPhone 6s, that machine benefited from occurring sale in China on launch day. Regulatory delays made that unattainable for the iPhone 6 launch. Provide constraints additionally put a crimp on iPhone 6 gross sales.
“While our team managed the manufacturing ramp better than ever before, we could have sold many more iPhones with greater supply,” Cook dinner stated, “and we are working hard to fill orders as quickly as possible.”
Nonetheless, the iPhone 6’s opening weekend gross sales of 10 million models represented substantial and sustained development. The iPhone 5s and 5c racked up 9 million gross sales a yr earlier. And the iPhone 5 hit 5 million earlier than that. By comparability, the unique iPhone recorded first-weekend gross sales of “just” 700,000 models in 2007.
The top of an period for Apple
In some methods, the iPhone 6 and 6 Plus represented the height of Apple’s launch-weekend frenzy. Right now, Apple now not makes an enormous deal about topping its opening-weekend numbers each yr. In depth on-line preorders now principally take the place of lengthy strains snaking exterior Apple Shops all over the world. And, with smartphone gross sales leveling off, Cupertino doesn’t even reveal what number of models it sells anymore.
Nonetheless, after a typical weekend of iPhone launch enjoyable, we type of miss the milestone gross sales bulletins if we’re completely sincere. Even when it does make sense for Apple, which merely can’t maintain setting new, nigh-insurmountable gross sales information annually, to reveal that knowledge.
